Business administration, Marketing, B.S.
According to the American Marketing Association, “Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.”
Every firm from small to large, for-profit or non-profit and including private, public or government, needs skilled individuals to handle its marketing function. Positions include sales, advertising, public relations, retailing, market research, corporate marketing, internet marketing, and customer relations. Graduates with a marketing degree will enter a growing job market according to the Bureau of Labor Statistics, with individuals in the upper levels of marketing management commanding high salaries.
The Marketing Concentration in the Department of Business at Chowan University will prepare you to enter this exciting and rewarding field!
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Questions
Contact our Undergraduate Admissions Team
We have a required internship that will help students build their resume and their job skills before they land their first job.
Learn by Doing
Students recently completed internships at:
Nucor Hertford
DRP Belle Haven
Pioneer Catering
Lewis B. Woodruff, Attorney at Law
Maple Springs Baptist Church
Maday’s Greenhouse
Wal-Mart
Interventional Pain Institute
Town Hall of Murfreesboro
Computer Aid, Inc.
Student Affairs
CU Academic Advising
Johnson McLean & Company CPAs
Domino’s
Habro, Inc
Nationwide
Burgess & Co, PLC CPAs
Century 21
Bayport Credit Union
ST Tissue
Hampton Farms, Inc.
What is unique about our program?
These programs seek to develop the ethical business leaders of tomorrow. Building upon the strength of our Christian heritage, we empower our students by guiding them in the mastery of business theories, organizational skills, technical proficiencies, and critical analyses that prepare them for careers in the rapidly changing business world.
