Business administration, General Business

The General Business concentration in Chowan University’s Business Administration program offers students a well-rounded education in the fundamentals of modern business. Designed for flexibility and breadth, this concentration equips graduates with the skills to thrive in a variety of industries and career paths.

Students in the General Business track gain a strong foundation in key areas such as management, marketing, accounting, finance, economics, and business law. The curriculum emphasizes practical knowledge, problem-solving abilities, and ethical decision-making—qualities that are highly valued in today’s competitive marketplace.

Why Choose General Business at Chowan?

  • Versatility: Prepare for careers in corporate, nonprofit, entrepreneurial, and government sectors.
  • Practical Learning: Apply classroom concepts through case studies, projects, and internships with regional and national organizations.
  • Personalized Approach: Benefit from small class sizes, faculty mentorship, and tailored career guidance.
  • Strong Business Core: Build a balanced skill set that can adapt to emerging trends and changing job markets.

Career Opportunities

Graduates of the General Business concentration are prepared for a wide range of positions, including:

-Business Analyst
-Operations Manager
-Sales and Marketing Coordinator
-Entrepreneur/Small Business Owner
-Administrative or Project Manager

Whether your goal is to launch your own business, advance in your current career, or pursue graduate studies, Chowan’s General Business concentration provides the knowledge and confidence to succeed.


The School of Business gave me the right tools to help me start my career confidently by providing important, relevant and interesting courses and by maintaining a very supportive environment. It’s a place where I met amazing professors with whom I am still in touch and whose advice has helped me on many occasions. I am proud of the growth the School of Business has achieved over the years and I am proud to be an alumnus of the School of Business
Shafiq Kuttab ’14  |  CPA  |  PricewaterhouseCoopers
Shafiq

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